Mail Marketing Plus
A Steele Family Direct-Marketing History • Wichita, Kansas
Historical Sources

Surviving Public Evidence.

This archive combines surviving third-party public records with Steele family records and first-hand recollections. The source list will expand as original company material is scanned and documented.

Jack Steele obituary — Downing & Lahey Mortuaries

Documents Jack Steele as founder and president; identifies the company as a Wichita-based national direct-marketing business specializing in tire and auto service; states that MMP produced direct-mail advertising at least once for all 1,700 Bridgestone/Firestone company-owned U.S. stores.

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Virginia Katherine Steele obituary — Baker Funeral Home Wichita

States that Virginia worked alongside Jack beginning in 1977 and describes Mail Marketing Plus as a family business that became a national direct-marketing company for almost 40 years.

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Valley Offset Printing acquisition notice — January 27, 2017

Announces Valley Offset Printing’s acquisition of Mail Marketing Plus effective January 2017 after more than 35 years in business and references MMP’s history of high-quality direct-mail campaigns.

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Kapaun Mt. Carmel publication — 2005/2006 issue

Identifies Linda Steele Thom as working part-time for her family’s business, Mail Marketing Plus, Inc., as Director of Business Development.

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Source-note policy: public sources sometimes summarize the entire 1977–2017 history under the later Mail Marketing Plus name. Steele family recollection identifies the earlier business as Mail Marketing Group before the later name change. The exact name-change chronology will be documented from original company records rather than guessed.